ResourceAbility, LLC

ResourceAbility, LLC

1428 Lake Road Altoona, WI 54720

Contact: Kelly Berry

Ph: 715-830-8244



Services Provided

  • Business plan assistance
  • Market research
  • Sales forecasting
  • Financial analysis/pro forma projections

Industry Experience

  • Education
  • Manufacturing
  • Services
  • Technology
  • Tourism

Company Description

ResourceAbility, LLC was founded in 2005 to serve entrepreneurs and small business owners in Western Wisconsin. The company provides expert consulting services to assist businesses at all stages of development. It works hand-in-hand with entrepreneurs to research and develop realistic business plans used to seek loans, grants and investors. Two business plans have won business plan/economic development contests, and one business plan was a finalist in the Governor’s Business Plan contest. ResourceAbility also has experience with SBIR commercialization plans, including the first SBIR grant won in northern Wisconsin.

Kelly Berry, founder and co-owner of ResourceAbility has experience in market research, marketing planning, business plan development, survey development, project management and professional writing. She spent over ten years working in the service and manufacturing industries before taking a position teaching at UW-Eau Claire College of Business. In addition to her consulting work, Kelly currently teaches adjunct in the UW-Eau Claire and UW Consortium Online MBA programs, and was voted Outstanding Faculty in 2014 by the MBA students. She holds a BA in Applied Math and Business, and an MBA.

Pam Baughman, co-owner of ResourceAbility, is an expert in financial analysis and business process. Her experience ranges from being an auditor with a Big Four Accounting firm to being a controller at a manufacturing company to being a financial analyst in the high tech industry. She is a CPA and has an MBA and BA in Accounting. She has extensive experience setting up financial accounting systems for new businesses and developing pro forma financial statements. Her comprehensive background has given her hands-on experience in real business processes. She has the unique ability to see the “big picture” and still be able to understand the underlying financial issues.

Areas of Expertise

  • Business Plan Development
  • Strategic Plan Development
  • Marketing Plan Development
  • Pro Forma Financial Projections
  • Budget Development
  • SBIR Commercialization Plans
  • Financial Analysis
  • Process Assessment and Development
  • Development & Implementation of Policy & Procedure for new businesses
  • Business Canvas models